I'm still here at Media Day, and at lunch, the tables were turned as most of Southwest's Officers heard from a panel of industry experts who took a look at the future of the industry.  This included Terry Tripler, Rick Seaney, Randy Petersn, Tom Parsons, and Peter Greenberg. 

Do the terms Traditionalist, Baby Boomer, Generation X, and Millennials mean anything to you?  These are the four generations of Employees working at Southwest Airlines, and each them have a different way of looking at the world, their work, and their relationships.  Our University for  People presented a unique and funny skit they have prepared for our folks to us to help us span these ge

Dave Ridley, our Senior Vice President Marketing and Revenue Management, recapped the changes we have seen over the past year, including the new boarding procedures, Business Select, and the Extreme Gate Makover.  He made the point that we have always been an airline for business travelers by showing some of our commericals from the 1980s.  The results have been encouraging in terms of traffic a

Bob Jordan, Executive Vice President of Strategy and Planning, Pete McGlade, Vice President Schedule Planning, and a blog name you all know, Bill Owen explained the history of the Garage-o-Mizer.  As long time blog readers will know, Bill told the story here on the blog.  Interestingly the first two schedule optimizations f

Ginger Hardage, our Senior "Faculty Advisor" (actually Senior VP Communications & Culture) greeted the reporters, and welcomed them to the event.  She was followed by Laura Wright, who briefed the media on Southwest's financial condition in light of the current mess on Wall Street.  She reports that at the current time, we are in a good position.