Quite a bit, apparently. At least we think so. It all started with a few dozen donuts, kolaches, (it’s a Czech-Texan thing…see pic below) and a dream. A dream that a group of Marketing and Communications Employees wouldn’t get completely loopy from all the sugar in the room and actually come up with a creative name for our newest e-mail.


Categories: Customers

Posted by: Erin Terry | Dec 22, 2009 at 8:55 am

1995 was quite the year. The DVD was invented. Kodak introduced us to the world of digital photography. eBay was founded. While these major milestones were occurring, we here at Southwest were ready to debut our own innovation that would change travel as we knew it. In 1995, southwest.com was born.


Categories: Customers

Posted by: Erin Terry | Nov 10, 2009 at 9:52 am

For those of you that subscribe to our weekly Click 'n Save emails, when you check your inbox today, you may notice a difference. Call it what you will, a transformation, an extreme makeover….we’re not trying to hide the fact that we’ve “had some work done.” In fact, we’re pretty proud of it and ready to strut our stuff!


Categories: Customers

Posted by: Erin Terry | Oct 07, 2009 at 10:20 am

As you know, at Southwest we never turn down a chance to party. This year, we’re thrilled to sing “Happy Birthday to Click ‘n Save”, as our weekly special offers e-mail program has turned ten!