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  Southwest Airlines CEO Gary Kelly on Bid for Frontier

Southwest Airlines CEO Gary Kelly on Bid for Frontier

A press release was issued today announcing that Southwest Airlines has submitted a proposal to acquire Frontier Airlines, which will be sold at auction in bankruptcy court this month.  The following memo was sent to all Southwest Airlines Employees from our CEO, Gary Kelly.

This morning Southwest Airlines submitted a bid of more than $170 million to acquire Frontier Airlines, which has been in bankruptcy since April 2008.  We understand an auction will commence later this week in New York.  Once the auction is concluded, the bankruptcy court must approve the selection of the winning bidder.  So really, we just don’t know when it will be that we’ll hear about these results, but I commit that we’ll keep you informed as we go.   

We believe Southwest’s bid represents the best possible longterm scenario for Frontier, its Employees, and the Denver traveling public.  Southwest brings to the table the most consistently profitable airline in commercial aviation history, the best Customer Service record in the industry (as repeatedly determined by the Department of Transportation), an Employee-centric Culture, and low fares.  If we are successful in our bid, Southwest will offer a financially stable, Customer friendly, low fare alternative to the dominant carrier in Denver into the future.     

I have seen and read speculation and reports as to why Southwest would be interested in acquiring Frontier.  Simply enough, Frontier is for sale, and purchasing them would allow us to increase our Customer base in a city where we want to grow.  Frontier also is a stellar airline with a great reputation known for quality Customer Service, passionate Employees, and low fares.  Sound familiar?  Those are the three main ingredients that Southwest Airlines was founded on more than 38 years ago, and those three values remain at the core of our DNA today.  While there are obviously some differences in our companies, we also see a lot of similarities.    

I have also seen some speculation as to why this move makes sense for Southwest Airlines.  Southwest is a growth company.  Who would have ever thought 38 years ago that we would grow from offering service between three Texas cities to carrying more passengers than any other carrier in the United States?  Pretty remarkable, and even more remarkable is the fact that we have grown while being profitable for 36 consecutive years – a feat unmatched and unheard of the airline industry!   

We began serving Denver in January 2006 with just 40 Employees and 13 daily nonstop flights.  Today, we have nearly 400 Denver Employees and operate 113 daily nonstop flights to 34 destinations from the Mile High city, making Denver the fastest growing city in our history, and already among our top 10 airports (out of 66 and growing) that we serve in terms of daily departures.  It’s clear Colorado Customers appreciate our low fares, great service, and convenient schedule to places they want to go.   

If our bid is successful, we will return to growth mode in the midst of a deep recession, expand our network in Denver to include many attractive destinations that we don’t currently serve today, and offer Denver travelers a stable, low fare airline with legendary Customer Service to compete against the dominant carrier at DIA.   

Through this acquisition, Southwest will continue to provide Denver a financially stable source of its historically low fares well into the future.  There should be no doubt; the bankruptcy process will require some change to Frontier in any scenario.  Given Southwest's history and track record of running a successful airline, we believe that our bid is the best option on the table for Frontier, Southwest, and the traveling public.  A successful acquisition of Frontier Airlines by Southwest will expand our network of legendary low fares to additional cities, add jobs into Southwest through growth, and strengthen low-fare competitive pressure in Denver and other cities.

To listen to a conference call held today to discuss Southwest’s bid proposal with Ron Ricks, Executive Vice President Corporate Services and Corporate Secretary, and Bob Jordan, Executive Vice President, Strategy and Planning, please click HERE.  To read a transcript from the call, please click HERE.

 

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Comments

Will Southwest continue to operate the Mexican destinations if this plan works out?

Great job Gary. Keep up the good work!

What will happen with all of those Frontier employees?

Ok so thats what everyone expected but did you notice there was no REAL mention of F9 employees in his statement? Other than passionate employees. Well thats great, hopefully he will not be sending that passion to the unemployment lines.

We don't want some of those "passionate" employees over here at Southwest who have been constantly bashing us in the blogs over the past two weeks. That would just ruin the culture over here. We want people who actually want to become Southwest employees rather than considering themselves as Former Frontier employees.

in regards to the F9 employees i would like to reply to the comment stated up they have every right to feel the way they do lets just say what if the shoe was on the other foot how would you feel? so they do have every right to worry about losing there jobs and so what if they came to southwest with the attitude of i was an ex frontier employee the important issue here is to grow the airline in denver and to try to save there jobs!

I'm all for Southwest and their growth, I only hope that all employees are treated fairly and those Frontier employees who have a problem with SWA then quit and I challenge you to find another job in this highly unstable economy!!!! I truly dont wont angry and disgruntled frontier employees coming over to SWA and bringing the bad influences in!!!

"We don't want some of those "passionate" employees over here at Southwest who have been constantly bashing us in the blogs over the past two weeks."

They were upset and you guys did some pretty good bashing yourselves. Maybe you need to put yourself in their shoes and try and understand what I knee jerk reaction is. They are great people with families to feed just like you. Thin skin is not good in this industry.

I think this is BS, Southwest can't compete, so lets buy the competition. This is so bad for the Frontier employees it isn't funny. Southwest has become the cancer of the airline industry!

@Joey H....Frontier was in bankruptcy...for the SECOND TIME. That is a failed airline! SWA is not!!!

RAH probably would have messed up F9 the same way that they are currently messing up Midwest Airlines. At least with SWA there will most likely be a DEN base and the employees will have a chance at a job with a company with a stellar reputation and has never been in bankruptcy. If you can't see that, you're blinded by pride.

Sound's like It's On!

Not All F9 employee's are upset. Sure we have a great brand here in Denver and it is sad to see it go. But most just want to get on with our lives with jobs. Once this is all worked out, I think you will find a great team here in Denver.

I am a Frontier employee and yes I am concerned about losing my job. I am also concerned, that mos of us will not be given an offer. I do however; plan to come to work every day and perform my duties. If Southwest is the winning bidder, then I hope I will be offered a position with them. I will give them the same work ethic that I bring to Frontier, two years of perfect attendance and never late, and when I am at work I actually work.

Joey,
Welcome to the airline business. I suggest you start reading some books about Airline Industry History. Hopefully all the Frontier employees can get a fair shake in all this. Good luck flying on United.

Really? Did someone just write, "southwest can't compete so they just buy the competition?"

Guess what, if they have the money to, then they surely are competing against someone and winning.

Personally, I'm not so sure about fully integrating Frontier into the the SWA model. Frontier serves some "leisure" destinations outside of the lower 48 that Southwest does not. Why not operate Frontier as an independent airline joining Southwest focus cities to the prime leisure destinations?

Say good-bye to Frontier Airlines and hello to the unemployment line. If you think SWA is going to keep anything except the gates they receive in the deal, your dreaming or smoking something or doing both. Republic is just financial help to get Frontier out of bankrupcy and the opportunity to keep the airline going. I see nothing negetive at Midwest Airlines to suggest Republic has anything except great intentions for both. SWA is a cancer and in the end, it will over take all. Then watch were your low fares go!

If you keep some Frontier employees they will have to pass a heavy duty interview and training to even get to hold a candle to the kind of people Southwest has. We will need a chisel and hammer to brake through their bad Customer Service habits to turn them to Southwest top notch. They will need the Over the Top Customer Service skills Southwest Employees currently have. Also, that seniority will fall under any Southwest Airline employee. I hope that is a prerequisite in buying Frontier Airlines. We did that with Muse Air & TranStar many moons ago. Otherwise, it's a good financial move for Southwest Airlines and it's growth. Go For It!!! Good luck Southwest I still love you even after retirement. I miss you and God bless!

"Republic is just financial help to get Frontier out of bankrupcy." I didn't realize that Republic was a non-profit philanthropic agency? Since when do companies just give out money to "help."

Personally I am excited at the possibility of Denver becoming our 9th crew base. That would definately provide jobs for former Frontier employees. Southwest really cares about people, and I am sure the people at Frontier should get a fair shake in this process.

"I see nothing negetive at Midwest Airlines to suggest Republic has anything except great intentions for both."---Ask the furloughed pilots at Midwest how they feel about this statement while Republic pilots are flying their routes in Midwest painted E170s...

One thing I must say after reading some of the comments. Why ANONYMOUS what are you afraid of. Southwest Airlines has always been fair with employees and employees they acquire through mergers. As a past trainer for Southwest Airlines they have always kept the very best intentions for the new employees they keep and always have given them more then their fair shake. That occured when Midway went under we were there to give them our full support and until this day we have those employees that did an outstanding job in Chicago. Some have moved up to greater things. Southwest is FAIR!

"Frontier was in bankruptcy...for the SECOND TIME"

The fact is that this is F9's first time in bankruptcy. This is not the old Frontier that went out of business years ago, and Republic did not mess up Midwest they messed themselves up. Please get your facts straight.

Joey your passion is appreciated on our end but I do have to say that WN is a good company with good employees. We are just as good regardless of what is posted here. This is just business no matter how much blood sweat and tears we have poured into it. We can all only sit back and wait and see what happens and hope for the best.

Tina,

Comments like yours are one of the reasons the bashing continues on these blogs. I would be embarassed if I were a WN employee.

"If you keep some Frontier employees they will have to pass a heavy duty interview and training to even get to hold a candle to the kind of people Southwest has"

LOL.....Like the WN employee who was texting on their phone and crashed a tug into the employee shuttle.....please teach me!!!!!! Your a Trainer right?

"We will need a chisel and hammer to brake through their bad Customer Service habits to turn them to Southwest top notch"

If were so bad ...why are we making Money in Denver while WN is losing money in Denver? and don't try saying that's not true because the info was posted in an article in USA Today...6 of your 15 most unprofitable routes are out of Denver...why...Cause Frontier has good people and run a good airline despite First Data forcing us to file bankruptcy.. If your retired..you obviously have no clue wtf your talking about so stfu and show some respect to 5,000 people who will soon be unemployed and think about what you say before you spout off about stuff that doesn't even affect you.

http://www.usatoday.com/travel/flights/item.aspx?type=blog&ak=68496411.b...

I believe this is the article you speak of Mr Ramp

F9 Ramp,
Do you have information that the rest of us are unaware of? Why are you stating that 5,000 Frontier employees will be looking for a new job? And if you could refrain from using condensed expletives, I'm sure all of the adults reading these posts would greatly appreciate it. We all understand the love that you have for your airline. Unfortunately it will be auctioned this Thursday. If SW is the winning bidder I wish all of those who will join SW welcome and to those who choose not to, best of luck in your endeavors.

The person who suggested that Environmentalist should be upset about Southwest obviously didn’t see the environmental study that came out last week from Green American, a nonprofit membership organization dedicated to creating a socially just and environmentally sustainable society. Southwest Airlines received the best environmental score with a B+. United was among the worst with an F. Frontier was not on the list.

As a family man, I wish all the employees at Frontier the best. I have heard very good things about your airline and hope that you will find a comfortable home with your new employer. I know what it is like to need that paycheck every two weeks. Today, change is the only certainty. Give either buyer a chance.

As a loyal LUV customer, I am delighted that you are pursuing this opportunity. If successful, this paves the way toward a major expansion of your product offering and that simply has to be good for me.

Tina- I wish someone at SW management would read your recent blog posting; it was extremely condescending and insulting to the many fine employees who have worked tirelessly at Frontier for the last year, despite making personal and financial sacrifices, yet have managed to keep our planes full and our operations sound. Comments like those only further bad feelings between two possible employee groups; your comments were unkind, smug and unwelcoming. If you typify the kind of "stellar" employees SW apparently has, then we are certainly not impressed.

As a constant traveler and Denver resident I appreciate what both airlines do for the city. Frontier has a hometown feel with great service, clean airplanes, tv, and good pilots. Southwest has low fares to almost anywhere, great service and a no nonsense approach that has worked forever.

That being said, let's call a spade a spade: Southwest is bidding for Frontier to eliminate the competition, not to help anyone. As tough as the job market is right now I find it evil that some posting on here really don't care about the employees that live and work here. I read some talking of a Denver base for flight crews if SW does indeed win the auction. That's all good and well, but there are a couple thousand employees that aren't flight crews that work at the headquarters here that stand to lose jobs. I'm already sensing the "too bad" attitude from the Southwesterners here. Think about it for a second if you were in that situation of uncertainty.

There's a post I read from a Tina Lopez, who apparently is a retiree from Southwest. "If you keep some Frontier employees they will have to pass a heavy duty interview and training to even get to hold a candle to the kind of people Southwest has. We will need a chisel and hammer to brake through their bad Customer Service habits to turn them to Southwest top notch. They will need the Over the Top Customer Service skills Southwest Employees currently have."

I'm sorry Tina but that is arrogrant, mean-spirited, and unbecoming of the folks I've encountered at Southwest. FYI from my experiences with Frontier their Customer Service, Gate Agents, Ticket Sales, Flight Attendants, heck even their Mechanics have been nothing but professional, courteous, and caring about myself and my family, and are just as good, if not better in taking care of their passengers. If your attitude represents Southwest behind closed doors, then I feel sorry for any Frontier employee who may consider making a switch there and they should look for someone else to speak for your airline.

@ Anonymous...

Yes, this is the current Frontier's FIRST time in bankruptcy but it was started by ex 1st-Frontier employees. That's my point...this is the SECOND time Frontier has been in bankruptcy. It proves a second time that Frontier doesn't work as it is. If the employees that had started Frontier had learned any lessons from the first go-around with bankruptcy, they didn't put them into practive apparently well enough to ensure avoiding bankruptcy a second time.

I've always thought the world of Southwest as a company and its employees. The fact that some Southwest employees are actually hoping that certain Frontier employees are let go is truly disturbing and disheartening. I've always thought of the Southwest folks as a caring bunch, and the Frontier people as some of the nicest, kindest people I've ever come in contact with. In theory, the two are a great fit. However, it seems like the Southwest employees who have posted above have no compassion for the Frontier folks. As someone who works for an airline who recently got acquired, I can tell you, an acquisition is a very scary time. When the acquiring company's employees aren't helpful, it makes it just that much worse. I just ask that the Southwest employees take their Frontier colleagues under their wing, work with them, and take the best from two of the best airlines in the sky and create an amazing carrier. Thanks.

SkyGuy79-

Frontier entered bankruptcy due to a credit card processor withholding half the cash from Frontier until flights were completed. They had cash on hand to continue operations but needed to reorganize, and have even become profitable. It really had nothing to do with the "1st time around" employees it had to do with the recession, out of control oil, and a panicky credit processor.

Anchorage, Alaska media is reporting you are coming to Alaska. Put all the 319s coming up to Anchorage!!!

Southwest Effect . GREAAAAT

@xjflightattendant:

This Southwest flight attendant hopes that all Frontier employees would get hired here at WN and we could be in a happy, perfect family.

Unfortunately, the reality is that this will not happen.

Southwest is very picky about who we hire. Its easier to get into an Ivy-league college than SWA.

The Interview Team at the People Department is very good at weeding out people and the 4-week training class further weeds out people. That followed by a 6-month "evaluation period" continues with the selection of only the best to remain at Southwest.

I was one of about 40 in my interview group. Three of us were selected to attend training. One was let go during training for inappropriate behavior and two of us graduated. The other graduate quit within the first week when she realized the job wasn't for her after all.

Here I am, in my fifth year going strong. I am one of the lucky, the blessed, the proud to be here at Southwest Airlines.

My wish? Everyone from F9 will be hired at SWA. Hey, I could definitely use the seniority!
Reality?: Many won't make it due to poor attitude or they leave of their own accord. I know its not cool, but that's just the way it is. At least Southwest will give them a fair chance to try!

Hmm... "personal and financial sacrifices"

Several questions:
Has Frontier been making money because of the "personal and financial sacrifices" while in bankruptcy?
Is it not true that Southwest has been competing with airlines that have had the benefit of operating under bankruptcy protection?
If Southwest could operate under bankruptcy protection, I believe that they would be making money everywhere they fly?
Has Southwest asked it's employees to take a cut in pay and benefits to make money or has it been able to operate without government help?
So, let's even the playing field and have the Frontier Employees at full pay and see if they make money even with a 90% plus load factor?
Which airline has to pay taxes? Has taken care of their employees? Will Republic do the same?
Debtor in possession financing? That money was coming from outside Frontier - why ?
Because Frontier wasn't making it on it's own. IF it is so profitable, then why all the help - bankruptcy, wage concessions, breaking agreement with Republic?
The company is for sale? Better said Auction. That is what it has come down to. It's a very tough industry in a very tough economy.

The truth is there... as for those willing to accept it that is another thing...

I hope that Southwest does add the Frontier Animals to it's tails.

I wish all involved well.

The Frontier employees are going to be SOL..

WN is not going to keep us longer then they have to.

Profiitable?-
Yes, employees have been making personal and financial sacrifices. As far as reaping some big benefit, that you imply, i would argue that is not the case, as Frontier continues to pay taxes and bills, as well as incur additional costs due to bankruptcy such as legal, consulting fees etc., which one could argue may offset some wage concessions, so it's not like Frontier has some big advantage. Perhaps the truth you are unwilling to accept is that another airline could compete so well with Southwest. After all, Frontier's planes are pretty full . . . .

Profitable?

Ask yourself this question: who had a fuel price hedge that shielded them from millions in losses due to oil speculation?

I think you are misguided in your analysis. Frontier is profiting now because of the slimming they did under bankruptcy reorganization. That is the whole point of reorganizing. It's not rocket science really, you cut expenses and try to drive up revenue and hope the judge buys it. I think Frontier has done very well in spite of the presence of Southwest in Denver and being in Chapter 7. Locally it's known that the workforce has made sacrifices to keep the airline running, and considering the potential for a complete loss in employee morale, I am surprised they have managed to still be friendly and professional unlike some other big guys who have dealt with the same, and it's a tribute to the character of the people they hire.

We don't want some of those "passionate" employees over here at Southwest who have been constantly bashing us in the blogs over the past two weeks. That would just ruin the culture over here. We want people who actually want to become Southwest employees rather than considering themselves as Former Frontier employees.
Anonymous — Mon, 08/10/2009 - 14:00
------------------------------------------------------------
People like you ruin your culture. You folks have had some major two year old tantrums of your own on here by the way. Exhibit A: CODESHARING. Don't even start with that that holier than thou attitude because you don't live up.

Paula and Gary Kelly-
When will we hear answers to things like what will happen to F9 employees, Lynx, and the In-flight entertainment and dining?? All the big questions still remain unanswered even though you've submitted your bid. Did the bid not address it? Do you guys still not know yourselves or are you just not telling us? Also, the audio on the clip, not through your own fault I'm sure, is really choppy so I just thought I'd let you know. I'd also like to know why people from F9 are receiving such high reprimand on here while nobody is acknowledging the fact that there is a fair amount of rudeness that keeps popping up from your people as well. I'm sure you know what I'm talking about. Anyway, lets hear what is in it for the human beings that work at and travel on Frontier everyday right now, the other cities SW serves outside Denver, and not just what's in it for SW and your current local Denver SW passengers. That'd be really nice and shouldn't be hard if the overall bid is really as great and fantastic as you keep saying it is. Thanks and best regards.

Why does the audio file white out so often so you can only hear bits and pieces?

Fuel hedge. Here we go. Southwest management had the fuel hedge. They protected the company and employees with that hedge and sound planning. They did not need to nor have had to slim down on the backs of their employees. Reap benefits with wage concessions? The costs do go down and look better on paper, but at the expense of the employees. If the planes are so full, then you should be raking in the money and even more with all the fees! But you are still in bankruptcy and up for auction? Not a long term way to compete. Southwest has not done that. It has taken care of it's employees. Could Southwest have laid off employees, asked wage concessions, charging passengers all type of fees? Yeah, it could have, but it didn't. I am not knocking the Frontier employees at all. I respect what they have been able to accomplish despite all the odds. Sometimes, things just don't work out. The airline business isn't a charity. It's a tough industry. You have had a good fight, but have lost. If Southwest wins the bid for Frontier, it's because they have taken care of business and do what they need to do. Frontier management hasn't, as hard as the employees tried. You have done an amazing job in surviving so long. It's time to join another team or move on. Either way, the song is almost over and the fat lady will buy two seats when she travels out of Denver!

Good Luck...

Hey Gary - How many ATA employees did you hire when you bought ATA? The answer is less than 5%. I don't believe Southwest is here to help. Frontier - make them hire a certain % of employees and combine the seniority.

Paula-
If you succeed in your bid and thus serve Atlanta will that service only be to Denver or will you start serving Atlanta from places like Orlando, Tampa, Nashville, Baltimore as well? Thanks.

Paula, Ron, etc, will Lynx only operate out of Denver or will it be used all over the network and expanded to serve routes that you can't currently do with your mainline aircraft?

Profitable?-

Where exactly do you expect any business to cut back on? They can't cut back on fuel, or maintenance, or customer service. All they can do is reduce expenses with the agreement of the unions or sell assets. They sold airplanes, they reduced the payroll. That's all you can do or EVERYONE loses their job at once. Ask the folks who went under on a moment's notice last year. I'm glad SW did fuel hedging but let's face it they got lucky. They didn't know oil was going up to $150 a barrel when they planned it otherwise they would be walking on water and not flying airplanes.

You really need to learn a thing or two about bankruptcy reorganization. The planes I've been on are pretty damn full, but let's remember a lot of their revenue is going towards the bankruptcy bills and they are still in business. Please note I am not an employee, I don't know if you read my first post earlier. One thing is clear here in Denver though, if SW succeeds in buying Frontier, it's not a "loss" for Frontier. I fly both Southwest and Frontier and Southwest is by no means "beating" Frontier at anything. They are simply going for the jugular on the wounded animal. I say if SW does succeed at auction, take everyone with you that works at Frontier, great people, good attitude, and pilots who have gone out of their way to make my son feel like a jr pilot. Those are the things worth much more than the bottom line and dominance.

I see a lot of speculation and inaccurate information in the posts here. I think the employees of F9 would appreciate the answers that Southwest provided to some very tough questions from the media today at the press conference. http://www.blogsouthwest.com/files/F9BobRonConfCall.mp3 —This is lengthy, but it answers questions that I would want to know if I was an employee of F9.

In response to “Paula and Gary Kelly- When will we hear answers to things like what will happen to F9 employees, Lynx, and the In-flight entertainment and dining?? All the big questions still remain unanswered even though you've submitted your bid. Did the bid not address it? Do you guys still not know yourselves or are you just not telling us? Also, the audio on the clip, not through your own fault I'm sure, is really choppy so I just thought I'd let you know. I'd also like to know why people from F9 are receiving such high reprimand on here while nobody is acknowledging the fact that there is a fair amount of rudeness that keeps popping up from your people as well. I'm sure you know what I'm talking about. Anyway, lets hear what is in it for the human beings that work at and travel on Frontier everyday right now, the other cities SW serves outside Denver, and not just what's in it for SW and your current local Denver SW passengers. That'd be really nice and shouldn't be hard if the overall bid is really as great and fantastic as you keep saying it is. Thanks and best regards” --->

I know that there are still so many unanswered questions, and I assure you that as soon as we have answers we will do our best to share that information with all of you here. Although a bid has been submitted, my understanding is that the details will be finalized over the course of the week.

That said, the audio from the call today should provide some additional information. I apologize if the sound quality is poor. I will see if that can be fixed tomorrow, although I’m not positive that there is anything we can do about it at this point.

As for the rudeness, I agree with you that there has been a fair amount from all sides of this discussion, and I do wish folks would be more courteous to one another.

Again, I assure you that as soon as we have more information we will share it here.

To Chris B and Mike Simms - Regarding your respective questions about ATL and Lynx, I just don't have those answers for you yet...I'm sorry. I'm hoping we have a clearer picture by Aug 17. I will put those questions on my running list.

Time for a pop quiz!

How many Frontier folks are going to be offered positions at Southwest?

A. All 5,000 of them..
B. None of them..
C. 2,500..
C. 3,792..
D. 3,793..

How can *anyone* purport to know (with certainty at this stage of the process) exactly what the true answer to the question is?

However great Frontier #1 was and Frontier #2 is, things in the industry have changed, and all the continued hyper-emotionalized posts/rants are just swinging after the bell. SWA folks *know* you love your airline--they get it--and many SWA folks came from other airlines, some of whom had their own financial problems, so it's not as if all SWA folks don't have any idea what some of the pressures and uncertainties that our friends at Frontier must be feeling and otherwise going through. To claim otherwise is an assumption, and an erroneous one at that.

Instead of folks wasting time and bandwidth and posting all this repetitive bile about how "sure" the worst-case scenario du jour is, how about everyone *calming down*, and just taking things one day at a time? Just because SWA doesn't yet know whether it'll be 3,792 or 3,793 at this precise moment doesn't mean there's a conspiracy afoot. Those versed in IFR ops know the meaning of "continue", and that what folks should do---continue some common-sense calm, and more info will come out when it's available.

I love Southwest and I hope at the end of the bidding Mr. Kelly announces "It's on!"

Well since my own company is censoring my posts on here I'll just shut up and wish the rest of the Frontier employees GOOD LUCK since they're gonna need it.

Interesting conference call. You should post those more often. Quick question....What are your planes for the seat back TV's? Will that be something that you "emulate" being very popular with Frontier as well as your other low cost competitors, Jetblue and (radio in this case)Airtran?

Southwest has in the past given up slots at Washington Reagan, fought to not operate at DFW, chosen Cleveland and Pittsburgh over Akron-Canton, chosen to codeshare rather than offer offer flights to Mexico, and chosen not to operate commuter carriers. How does this all become part of Southwest Business structure?

I think the seatback tv's go with the planes when they are returned or sold.

SkyGuy79-

Yes withholding cash unforeseen can cause cash problems. Good deducing.

As for the attitude you seem to have "Southwest will hopefully be able to swoop in and provide jobs to those that qualify and have the right attitude to work here."...I can guarantee from my dealings with Frontier that they are indeed as good if not better than Southwest in various areas. I can also guarantee you that SW is not that special compared to Frontier, so to make a statement like that is just as arrogant as Tina's and I hope your peers are taking notice.

So does this mean that we will see new flights on Southwest from Denver to Pittsburgh, Denver to Cleveland, Denver to Washington Dulles, Chicago to Atlanta, Baltimore to Atlanta and Potential entry into Cincinatti within the next year on top of picking up the vast majority of Frontiers current service?

@ Traveler: If all it took for Frontier to have to declare bankruptcy was Frontier having a CC processor get panicky and withhold funds then Frontier already had bigger problems i.e. not enough cash on hand. It was already a matter of time. It only matters that they DID go into bankruptcy and they ARE for sale and Southwest will hopefully be able to swoop in and provide jobs to those that qualify and have the right attitude to work here.

All this bashing back and forth just shows that there are juvenile delinquents and small minds on both sides of this - Southwest and Frontier. Too bad..........I understand the passion and the fear that is out there, but I'll never understand the small minded, big mouthed morons who just have to spew forth................

Traveler-

You're just having sour grapes, period. Frontier wasn't successful. Southwest is. Its not nice, its business. I'm sorry you can't face that reality. As for my me and my peers? Most of us feel that those Frontier employees that are hired will be a positive addition to our company as long as they have the right attitude and want to be here. They'll be welcomed with open arms.

Chew on those grapes and try to be a better loser.

If you serve Atlanta we'd love to have nonstop service from Nashville. The alternative to Delta's subpar service(especially the ASA filler between the mainline flights) would be huge for business travelers. It's no fun making a day trip for work where you take an MD80 down in the morning only to find that your ASA evening return is going to be delayed over and over until the crew times out and it gets canceled(a painfully regular occurance there). We don't have AirTran so right now there is no way around it.

@Traveler-

BTW, I have an incredible amount of respect for the people and employees of Frontier Airlines. I have always respected their reputation in the industry and admired the livery...there really is nothing cooler than big block letters in titanium and animals on the tail...quite a statement.

But about Frontier being better than SWA? That's a matter of opinion. My first and only experience on Frontier was non-revving from DEN-PDX and let me tell you...the flight attendants were NOT friendly with each other and that very apparent in the cabin. One made a comment about the other taking long in the lavatory in the back when they were ready to do their announcements (something I'd never say over the PA about anyone) and then the other slammed the lavatory door so loud I could hear it in row 3. That wouldn't be cool at SWA because it would denigrate someone and we know better than to show conflict in front of passengers.

Those are the kind of people I hope don't get folded into SWA. I'll be glad to fly with the ones with a good attitude. There are bad apples at every company, including here. So, bring on the bright, shiny apples.

I would like to share a different point of view and that is of someone who is watching her husband stress tremendously about whether or not he is going to be able to feed his family. Many of you Southwest employees have been very supportive and empathetic of the Frontier employees and their families, which is very much appreciated. However, to those of you that are not, it is almost embarrassing to read these blogs. As an outsider to this industry, I cannot believe the immaturity and lack of human compassion for others. Change is very difficult for anyone, but can any of you imagine what it is like to actually seriously be worrying about how you are going to provide for your family. My husband has been flying his whole life and works very hard. He spends time away from his family to provide and because he loves his job and working for a company which cares a great deal for its customers and employees. This is an extremely difficult time for those of us awaiting our future, which is completely out of our control. Please keep that in mind before you post such degrading and hurtful comments. It honestly makes Southwest look much less appealing. Just think about it. And thanks again to those of you that are supportive, it is appreciated!!

Southwest to the rescue again!. No wonder you are the kickin some butt!. Keep it up and to bad for U-haul (United) Those Dener folks will figure out soon enough which airline is the best!

DMJ>

SkyGuy79-

What are you talking about? I have no interest in either company. If you've read any of my earlier posts I travel on these airlines I have no vested interest in either. Whether Frontier makes it or not, or Southwest makes it or not has no bearing on my life whatsoever. They are the cheapest, good quality airlines I use here in Denver. If they both go out of business I'll fly United. So this sour grapes talk you mention is falling on deaf ears.

I realize you just want to rant for your company but you don't want to hear the true reasoning behind what happened with Frontier here in Denver. You just want to blow your horn about what a huge failure it is and you aren't. As for your peers? I wasn't talking about them taking notice about whether there would be open arms for any lucky, lucky Frontier employees who may get a shot to have income with Southwest. I was talking about I hope your peers notice what a horrible representative you have been on this blog to your company. Certainly your last post was quite a tribute to your peers. Carry on.

Ms Berg,

How does Southwest expect to win the current bid with Frontier when Southwest has publicly stated a 20% reduction of the Frontier fleet? This equates to job loss. Southwest has further stated the remaining emplyees could interview to retain the job they have worked hard at for so many years. All this for a "shot' to start over again at the bottom.

Republic, on the other hand, has proposed expansion of Frontier. This equates to job protection. It is also job creation in an economy that has the highest number of unemployment in years.

Does Southwest feel, by increasing their bid by 57 million dollars, this overshadows the fundamentals Froniter has worked so hard for in the past 16 months?

It seems to me if job security was part of the binding proposal from Southwest, it would have been a dead ringer

With all due respect,

MP

Will Southwest with an acquision of Frontier, then return back to Houston/IAH?? Has that been discussed??? Southwest should go back, and have some service from IAH. I know they have a huge base of operation at HOU, but a return to IAH, should happen!!

I fly southwest just because they are cheap. And lately they have not been the cheapest as far as price goes. You get what you pay for. They used to be better but have gone downhill over the years in customer service. I don't like the chaous at the gate jockeying for position. Who does this serve? Its like standing in line at an amusement park waiting for a ride not knowing if you get to be on the front of the roller coaster or in the back. I don't care. Just don't like all the ignorant people that think they get one up on you because they cut in line and got a better seat. Whoopdy do. Charge us a few bucks more and hire a reservations department to handle seating. Hire a few people to clean the planes. I don't like the dirty planes since they turn them so quick. I don't like some of the joking around that some flight attendants think is so cute. Its only funny if both partys think so. And I haven't seen any of you on Saturday night live. I don't like honey roasted peanuts.I don't like hearing about mechanical issues and not performing maintenance as required to keep the flying public safe. Or about holes in planes.
I will pay a little more for better service. I have stayed away from Southwest because of this.
Used to fly SWA twice a year to Vegas. Plus to Midway numerous time. Tulsa, Ok City, Love Field. Been to all of them plenty. Not anymore. IFLYFRONTIER.COM Exceptional sevice. Nice planes. I feel safer on the newer planes. PS. Not a frontier employee. Just a possible customer. Or not. If Frontier goes away I'll look to Southwest as the last option. Not to say I won't fly them just not as likely as in the past. I'm sure there are some professionals at SWA. Some of you are just way beyond reality. You are not as good as you think you are. Get real. Deep down the general public is cheap. Southwest is a bottom fisher.

Greetings Paula and fellow readers,

I thought that I would post something POSITIVE from an F9 employee. I realize that the concern and bitterness from Frontier employees is already visible in some online blogs/forums, but I want to assure you that not everyone that works at Frontier Airlines feels negatively about the potential WN acquisition. There are many folks here at Frontier that are excited about the opportunity to be employed by another fine airline - that is, Southwest Airlines, as there are those who prefer F9 to be acquired by Republic.

Before beginning my career at Frontier more than 5 years ago, I had the pleasure of flying on WN many times (having lived on the west coast) and always found your employees to be outstanding ambassadors of your company - from customer service agents, reservation agents, to flight attendants and pilots. In fact, it was because of Southwest's high-caliber group of employees that I decided to begin my own career in the aviation industry as a flight attendant (I accepted the first offer I received and at the time, it was from Frontier). I grew to love the industry, and most importantly, my company. Frontier Airlines has been a great employer - from the culture to the employees, I believe that we have A LOT more in common than most naysayers think. We all work for companies that value their employees while highly stressing customer service and value.

As much as I would be saddened to see my beloved Frontier brand to cease to exist as time progresses, I would also be just as honored to fly for Southwest Airlines as I have been for Frontier. I would be honored to work alongside any WN employee, so long as they'll have me.

My only concern right now, as any Frontier employee, is whether or not I will be able to keep my job. How will the immediate 20% Airbus fleet reduction affect me? Flight Attendants and Customer Service Agents at Frontier are not unionized and as a result, all of us are worried about our jobs. We are also concerned about rumors speculating that IF some of our jobs will still be maintained, that we would all have to compete with one another by interviewing to keep our positions. We are also concerned that not all 1,000 Frontier flight attendants will be needed. Paula - can you or any of your colleagues shed some light on how the acquisition would specifically affect Frontier flight attendants and customer service agents (our two largest work groups)? Most people think of the pilots when it comes to mergers and acquisitions, but few realize (or perhaps fail to consider) that there are MANY other employee groups that are just as large, or if not larger than the pilot workgroup. Thank you kindly for your help.

Kind Regards,

An excited yet very concerned Frontier flight attendant

I have flown both airlines...and while Southwest is my primary carrier of choice (due to the most non stop flights from my home airport)...I have enjoyed my flights on Frontier. I have never had bad customer service or unfriendly flight attendants on either airline. Change is a scary thing especially with this economy. My family has been through more than its fair share of ups and downs (mostly downs) with jobs in the past year. I hope that the Frontier employees that want to work for Southwest are welcomed with open arms and that an even more amazing Southwest emerges. This will be a trying time for everyone......I hope that the current Southwest employees can all show their new friends a bit of empathy. Nothing is certain these days....and nobody likes wondering where their next paycheck is coming from or if they will get one at all. We all need to take other people's feelings into account before we act or speak......and treat others how you would like to be treated if you were in their shoes, because you never know when/if you will be.

I think we have to remember that it's just not between Frontier and Southwest. There is an important missing person rarely being discussed here - the local customer here in Denver. Frontier has a strong connection here in the community and has many loyal customers, some of whom can not be bought by low price alone. To assume that all of Frontier's customers will automatically switch to flying SW, as everyone seems to take for granted, probably won't pan out - some will invariably align with United. The one attraction to United that I hear from friends and neighbors is their rewards program - enough miles and you can take the family to Hawaii. That is attractive for alot of folks.

I just wanted to give my two cents!

1) Frontier and SWA are both great airlines. I am not sure why everyone is for one or against the other. The airline industry is full or "fans" or "non-fans" of any given carrier. It is my hope that SWA or Republic both see the value of Frontier Airline's routes, employees, and commitment to the city of Denver.

2) Either SWA or Republic SHOULD and MUST honor the employee groups at Frontier as viable, knowlegeble assests to their "family" (As they call themselves) It hurts me, as a loyal SWA and Frontier passenger to see what each has to say about each other- we really should be supporting the growth of any company in these terrible times.

3) As a very frequent flyer of both airlines, I hope that Mangement has the sense to keep the "best" employess of both groups and not short change the city of Denver and its low fares and competitive market place. The people of Denver will be fooled if they believe that the elimination of a carrier, be it United, SWA, or Frontier, is a good thing for the people of Denver. I hope that SWA can "Live" up to its promise or Legendary LOW FARES (which were raised in PHL, MDW, and BWI) when they became the "Big" carrier in those cities! It is very hard for me to believe what they say!

To Close, I agree that SWA is a great carrier, but let's not make them the darling of the industry- they have great customer service, if you like the cheapest fare with the illusion of greatness. There have been many great airlines, like Pam Am, that have gone by the wayside, but not because of dedicated employees, but unfortunate times in business.

Please remember that all SWA and Frontier employees should be "passionate" about thier company and that is not a bad thing- don't have SWA and don't sell Frontier down the river- embrace the change and hope for the best for all employee groups. As a Summit member of Frontier, I hope that I can see some of those smiling faces as I transition to SWA if that should be the outcome. I really hope SWA values the Hometown Carrier as I do and understands that I want to make sure that Frontier employees can have a new home that I can come see at SWA!

Cheers to all, and I hope the best for everyone- please make sure you all support each other- the airline industry is tough enough without one putting another to the fire! I hope Gary Kelly and Sean Menke do have the best interest for all employees at heart and the DOT and Bankruputy judge find it hard to put any other American on the street!

Hello All-
I am a Frontier Flight Attendant who is obvioulsy cautious, but excited about the SWA bid. I have always admired SWA for their legendary customer service, continued profitibility, and employee-oriented culture. I am also a realist. F9 is up for auction. This is something completely out of my control. SWA is a very well-run airline known for their unique brand. I would hope SWA would offer us F/A's positions. Beileve me, we have some fantastic F/A's who would compliment SWA. We had a good run with Frontier. But times have changed. I appeal to you SWA : Let us show you that we can provide the legendary customer service you are known for! Our only desire is to keep our jobs. Unfortunately, many of my fellow F/9 empolyees don't feel this way. Every WN flight that I have non-reved on has been great. Let's make DEN a profitable, viable base!!

I understand the Frontier employees being frightened and scared of what will happen to their jobs. Regardless if it is gonna be Republic or Southwest buying Frontier, people are going to lose their jobs. Unfortunately its starts from the top down. Headquarter employees are the first ones affected. I came from another carrier to Southwest. I do believe that Southwest cares about all its employees. We want everyone at Frontier to be able to work for us but with attitudes starting about "Southwest is bad" and "Southwest is evil" is not gonna get any of us very far. We all have to come together to make us as a group (including Frontier employees) be more profitable. If we are to win and buy Frontier we must all work together and be a team. We are all gonna have to have the same goal to make the airline grown and keep as many employees that we can. Some of you may believe we don't have a heart but we haven't even seen whats going to happen yet and everyone is jumping to conclusions. I have grown to love my coworkers as family. We really care about everyone. We may get upset but we work as a team and get it done. So I ask from everyone, Southwest and Frontier employees, to work as a team and make us all prosper. If I were to see one of my fellow employees treat a Frontier employee bad trust me, I will have your back. I hope Frontier employees will get my back if another Frontier employee were to treat me with disrespect.

I'm a Frontier ramper in Denver and, after reading through these blogs, I have to say that I'm utterly ashamed to be a F9 employee. It's disgusting and disgraceful the way some of our employees have spewed hate on these blogs. Hate towards people they don't even know and whom have no control over what Southwest has done in the past or is planning to do. I could have sworn we'd be better than this. I was sorely mistaken.

Character is defined as someone with "moral or ethical qualities". Sadly, some of our employees have been in short supply of this in the last few weeks. I know this is way overdue and may not mean much, but I'd like to apologize for the actions of a few of our stupid employees. I'm thinking the majority of Frontier doesn't share this same mentality (at least I hope).

The fact of the matter is, no one knows what's going to happen in the future. It's possible that this move could be a positive for Frontier employees. After nearly 14 years in the aviation buisness, the only thing I'm certain of is that nothing is certain.

ok, for all the Frontier employees that are concerned about senority if SWA wins this auction process and acquires your airline, if i remember correctly, here is the way it went with the
Morris Air Acquisition, every one that wanted an interview got one, every one that got hired at SWA from Morris had a starting date at SWA at the time they were hired by SWA, if multiple employees were hired on the same day for a certain dept.( i.e. inflight, pilot, ramp, csa, etc.) the senority date starts on your date of hire and in alphbetical order of all the employees hire on that date. SWA operated Morris as Morris for over a year while shutting them down, all the employees that still operated Morris through this process were already hired by SWA and on the senority list and accrueing senority in their respective department at SWA while this process was in place, it was not an overnight deal, it took a lot of Morris employees a lenghty amount of time to shut down Morris air, BUT, they were already "technically" SWA employees from the time of their hire date at SWA and acrueing SWA senority during the shut down process. i hope this clears up some of your issues and it may not be the same in this case, but probably will as it will take a couple of years to phase out frontier, so rest assured, a large percentage of you will be hired at SWA if this goes through and those that are will start accrueing senority at SWA on that hire date even if you stay with frontier until SWA ceases all Frontier operations and as they shut down Frontier they will be growing Denvers base, including inflight, maintenance and pilots, so most of you guys will not ever have to leave denver, there really is not a large group of current SWA employess willing to relocate to denver, a lot of the current denver base employees were hired in denver, so relax and welcome aboard, it really is the best for your employees and airline regarding its curren situation, every one knows about your sacrifices and hardships you have had to endure and applaud you for your dedication and hard work that you guys have put into trying to revive your airline after its bankruptcy filing, hands down, you did a terrific job and the numbers prove it, you took SWA on and held your own, something a lot of the big airlines have not been able to do, SWA needs your type of dedication and commitment and your passion, you will be rewarded for your efforts at SWA, they did not get to be where they are by not taking care of their people. Bottom line, you are up for auction and the highest bidder will win, but relax, you will be given a great oppurtunity to work for a grat company, and knowing SWA like i do, if this does go through, i can predict that a new 737NG will roll out of seattle painted with frontiers animals all over it and dedicated to all you guys that stood so proud and fought so hard for your beloved airline, that is just the way SWA operates. Your actions did not lose the battle, unfortunately it was out of your hands from early on, but you stood proud and fought anyway and that is why you will be hired at SWA

"As tough as the job market is right now I find it evil that some posting on here really don't care about the employees that live and work here."

Well, then I am evil.

I am a very satisfied customer of WN. What I care about is excellent service in flying my family and me to places I want to go at a price I like. WN provides that beautifully. How they manage to do it is of almost no concern to me.

Business is not charity and it's not government, contrary to what half this country seems to think. To the extent that business tries to be charity or government, it starts to fail. You see this with GM, Citibank, and all the other "businesses" that have been taken over lately.

There are 300,000,000+ people in this country. I can't CARE about all of them. What I want is for them to CARE for themselves and let me take care of myself.

Please do not hire the F9 employee with the name of anonymous. I think the whole anonymous family should be sh** canned from the hiring pool. If it were not for Southwest buying Frontier they would simply disappear. Hello read a newspaper the enitre economy has been redefined. The new normal for industry, business and personal lives is changing every day for every body.

Wow...I am just amazed with how disrespectful many of your comments are on here (from both sides). It is unfortunate anytime a company that offers a great product and has for the most part wonderful employees (every barrel has it's bad apples, even you WN) falls victim to either poor management or tough economic times...but it happens and hopefully who ever does win this auction will be able to do their best to assist EVERYONE in the transition. For the poster that commented on "2 times bankfuptcy = failure" (paraphrasing) as an x-CO employee who went thru 3 (YES THREE) bankruptcy filings and ended up going from "worst to first" in the industry during the 1990's, 2 strikes does not = failure...when employees and management come together to work as a "TEAM" all things are possible.

I have always toyed with the idea of working for WN, but it just never fell into place at the right time (WN once offered a position and it was for a station 1400 miles from where I was then living). As a current F9 employee working in an outstation next door to an extremely large WN crew, although I KNOW that my excellent cs skills and work ethics would make an excellent addition to the great folks I have the pleasure of socializing with on a daily basis...odds are...they will not take us in, there will just not be the need to expand that much. :o( What a sad day and a loss to F9, WN and the traveling public, when good quality workers such as myself and the other F9 employees in my station become unemployeed in a sagging economy.

Note: Although if I was to be fortunate enough to be absorbed, I pray that I would not be exposed to fellow employees like "skyguy", there is just no need for that type of behavior towards anyone, anytime, and surprised that someone with that attitude IS employeed with WN.

Dan Jaryno- Frontier Ramp Denver ,

You said it best! All of it....especially the "the only thing I'm certain of is that nothing is certain"...as commonly stated in this industry "subject to change"...and we should all know that is true for everyone, about everything.

Okay all my fellow F9'ers...show everyone what we are really made of - respect, intelligence, good character, and a high standard of courtesy! If you can’t say something positive or nice, don’t say anything at all...I know many of you are scared, me too, but we will get through this.

I too applogies for those that are running their mouths without thinking...

I'm not a fan of blogs but I figured I'd throw my two-cents into this discussion. Whatever the reasoning behind SWA acquiring Frontier- whether it be because we cannot compete, or because we are just 'buying out' the competition, or simply to grow - it's a move that has undoubtedly been heavily studied by the SWA [financial] team and one the Company feels will benefit us financially in the long term. Folks, it doesn't take an MBA to recognize that the way the airline industry as a whole operates remains downright criminal in many ways. However, an airline is just like any other business. Business come and go. This industry has notoriously been plagued with instability and more than likely it always will be. No business is eternal without constantly changing to meet the demands of profitability. The larger a company, the more parties you have to satisfy (investors, employees, government, etc) in order to grow and provide financial returns to these organizations/groups. The status quo does not work for extended periods of time as change becomes a necessary measure in order to survive. From a personal and psychological perspective, it's always best to at least try to accept change as a positive even when one does not necessarily see the 'bigger picture' at a particular moment in time. If you are a Frontier employee and approach this entire business transaction with negativity, hate, etc., then rest assured you're probably contributing to your own demise in this industry. I truly admire the individuals who are willing to look outside his/her comfort zone to embrace the future - even if it is not meant to continue in the airline industry. I recognize how Culture plays an integral part in developing a stronger, more unified workforce. Culture, however, cannot lure investors who have the necessary capital any company needs to either start or maintain operations. Ultimately, it's all about financial returns. In closing, we should all try to make the very best out of any circumstance life throws our way. This isn't about who is better or worse, nicer or meaner, classier versus trashier, etc.; it's a financial transaction that Frontier executives, Frontier investors (Republic, Airbus, many others I'm sure), and the courts will ultimately decide upon in order to best satisfy outstanding financial obligations.

Houston Intercontinental service will probably be replaced with Houston Hobby Service. If you listen very carefully, they said that they would keep Frontier's markets. Theat does not necessarily mean that they would keep all airports. Houston is served fine by Houston Hobby

WN F/A--

WELL SAID!!!!! Two thumbs ENTHUSIASTICALLY up from me!!!!

Bill Owen

What math are you doing to believe that a twenty percent reduction in fleet will equate to a 20 % job loss. It is not like they are able to retrain a staff and furlough a staff at the same time. They actually need to be overstaffed during transition

Of course, you will see some capacity come out of Denver with a combined carrier, but much of that will be to make the operation profitable. Once profitable, Southwest will seek to add additional service into other markets.

Job loss, if any, for a limited time can occur through attrition so stop wining and crying. You will be able to feed your children if you are legitimately good at what you do.

Traveler-

I have said nothing but Frontier is a failed airline..twice now...and we here at WN will gladly welcome the employees that are hired here with open arms. We can even learn some tricks from F9. Nothing bad about that. Keep chewing on those sour grapes...

Personally, Im glad we are buying Frontier. We are larger,smarter and we make a profit!
All those bitter Frontier employees can enjoy themselves at the unempoyment line if they don't want jobs at SWA.
Go SWA!

Frontier would not necessarily disappear if Southwest didn't buy them. That is evident by Republic's Bid. Frontier is valuable and should be commended for their work as a carrier. I never saw at them at the bottom of one customer survey. Not One!

If you can't beat them, buy them! That's what is going on in Denver. WN is gonna do the same thing now as they did with ATA and a couple others. Don't believe what these management folks are telling the media. Do they think the people in Denver are just gonna flock to them because they buy F9? I would rather pay a few extra dollars and fly United, Delta, AirTran. Your people are rude, over sell planes (except in Denver where you can't fill them). Now WN folks, what are you hiding in the bid that you are keeping things so secret?

I understand, that for all of you employees that are part of the family, there at Frontier this is an uneasy, uncertain, scary time for you.

It is clear that you all are a part of the Frontier family, and treat each other as such.

What you should also realize, is that we are also one big family here at Southwest, and treat each employee as if they were our own family.

I believe that these two families, and their unique cultures truly can compliment each other very well. (although, the fear and uncertainty of the future, seems to have also brought out some of the worst in these boards. )

Seems there has been allot of bashing, from both sides in these posts.

I for one see that as a very poor thing for everybody involved. We do not treat each other, our family, our customers, our co-workers this way. So why would you post something like that, where your future customers could read it?

Yes, you Frontier people should be worried about future customers as well. Because regardless of who wins this auction, there will be future customers of frontier too. (customers will remember things that you wrote, while you were scared and venting. )

If you look past the type of aircraft that we fly, there are allot of similarities.
1) We both put our customers first.
2) We both treat our fellow employees as family.
3) We both are dedicated to our airline.
4) We both have a very pleased and dedicated loyal customer base.
5) We both have a very unique but similar culture.
6) We both Love the company that we work for, and are dedicated to it'.
7) We are both active in communities that we are in, and service.

All of these things, are the reason Southwest, is a "different kind of airline" and frontier refers to themselves, as a "different kind of animal".

But unfortunately one has been put into a position that it had to file bankruptcy, and will be sold as part of those proceedings.

So with all of the above in common, it would only make sense that we would be a good match to join together, If the situation came one was for sale. (put the situation in reverse and think about it)

I understand, that at Frontier you feel these are uncertain, scary times, filled with anxiety and unanswered questions. However allot of that is brought on by the bankruptcy, and are there regardless of who buys Frontier. (I know, in your eyes if we win the auction, it is kinda like joing a rival.)

But with all those core values in common, I seen several of you compare Southwest to the anti-union Walmart.

I will have you know that we have excellent customer care, we take great care of our employees, we do many things in, and for the communities that we service, as well as being one of the most unionized, if not the most in the industry.

We are THE example of how a company employees all can be union, and the company can still be profitable, and the customer still receives low fares. (unions do not kill companies, as long as them and the management have a good working relationship, and the employees are happy)

I believe that if you will just look through the anxiety of the bankruptcy, you will see that we are very similar. (we both even have unique paint on out planes even.)

All the negative posting, is not doing any of us any good, and in alot of cases only speculating, which does nothing but raise the anxiety level.

I think, that everybody should spend the time that they were going to use posting a negative blog entry, and think of one new possibility that could come as a result. (just my opinion)

That is what I came in here for, but it appears somebody already posted the idea I thought off.

Which, was for obvious reasons we cannot have animals on our tails. However dedicating a wildlife scene with animals on specialty plane, to service Denver on frontiers routes seemed like a really good way to keep your animals alive, and allow the people of Denver to still see them and our commitment to the city of Denver. (just an idea that came in my head today, by no means am I in a position to arrange, or saying there ever will be such an animal. so to speak)

I hope that we can set all the bankruptcy aside, and look at all the possibilities that would lay ahead for all of us.

Join together, and take the future to all new heights.

My new positive thought of the day, is that if we win this auction, Together Southwest and Frontier will show Denver and the whole world that Everybody LUVs animals

Hey guys lets just see what happens and let the dust settle... at that point we can discuss all the details. I am really kinda sad to see all of the negative comments here. That is not what either one of these companies is about. We all have very little control over the outcome right now and we can either worry or just let it be and not worry. The end is still gunna be the same. Lets all just try to make this work and be good to eachother. It is very scary I think there is mutual feelings on both sides. It is just best to think positive and move forward and make it real hard for all of the other competition in DEN right now. We need to do it together and we will rock out there!!! Lets make it happen y'all!!!!!

I don't know about SWA very well but does it seem strange SWA hase not added more flights to Dulles Airport like New low cost new destinations to compete with that huge Hub for united airlines. I am shocked that they have now given united airlines more of a run at competition!!! I am near dulles airport and I am TIRED of united when I got to go nonstop !!!

I hope that if Southwest acquires Frontier, that we will get to see Frontier become Southwest, meaning that all the planes, employees and yes, the gates and rewards programmes become Southwest. I am especially interested in this since I am a Denver resident and am deeply excited at the ability to earn more reward flights simply from the flights that I have to take Frontier on.

Good luck, Southwest and please - don't axe the Mexican flights!

Sincerely,
Jessica Sideways
http://jessicasideways.com/

Very very very well put Dedicated SWA employee in SAT! Thank you

sounds as if swa definitely has plans to fly to mex in it's own livery when we win the bid. what do you think?

Let's look at the positive side of Southwest's possible acquisition of Frontier.

If you listened to the press conference yesterday, you know that Southwest has big plans and they include the People of Frontier. The "big picture" presents an amazing amount of opportunity and it will be a tremendous amount of work. The People of Frontier will be needed.

When Southwest finishes connecting the dots between Frontier's existing service and Southwest's national network, the resulting airline will be a powerhouse. For the most part, cities served by Frontier offer service to Denver. Most F9 routes originate or terminate in Denver. I expect there are many fans of Frontier in Los Angeles, but if they want to fly to a destination in California, they are out of luck. There is no service between the F9 cities in California. The same is true between most other F9 cities. The nationwide network that Southwest offers is a huge advantage and there will be many opportunities to expand service at many of the current Frontier cities.

Southwest and Frontier only overlap service in about twelve cities. I would expect most of the other airports Frontier serves have been asking Southwest to bring service to their airport for years. Each year, hundreds of airports ask Southwest to initiate service at their location. Those airports are probably very excited about the possibilities.

And don't get too hung up on the fact that Southwest's proposal initially includes 20% fewer Airbus aircraft. Southwest has a history of covering a larger schedule using fewer aircraft.

It is still too early to tell and nobody knows all the details. I simply urge everyone to keep an open mind and look for the opportunities. Change is difficult, but it can be exciting.

There have only been a couple of gazillion posts in various internet blogs re: the WN/F9 deal in recent days, but "Dedicated SWA employee in SAT at SRC", I have to tell you that yours has been the best of the bunch, as well as most reflective of how I feel the vast majority of both WN and F9 folks view things. Nicely done!

As a WN FA I will welcome all F9 employees with open arms. Come on over and lets have some fun.

It is nice to finally see some nice encouraging comments from both F9 and SWA staff. It is what I've been hoping for. At the end of the day, whatever the outcome, it will be my choice which road/attitude I take in the future. I can only speak for myself, but yes, I am scared of what the future brings. Question like "Will I be offered an interview?" "Will I be offered a job?" "Will I need to relocate if hired" These are all valid questions I have. Do I believe that SWA will offer an interview? Yes! Do I believe they will hire me? Unknown. That is were I stand now. I am smart enough to know that I may not be the right fit for SWA. I also know it is up to me to prove via my actions and attitude that I am. Another question to consider is, "Is SWA a right fit for me?" Unknown!
I hope my fellow F9 employees are able to find an outlet to deal with the stress of the unknown. But don't take it out on those who really have no say in the outcome!
I then ask the SWA employees that are genuinely concerned for the F9 employee to continue writing comments of encouragement on this site. I truly am looking for that spirit that I keep hearing about. I have seen it first hand on your planes, at your gates and on the hotel van. I have also seen the "not so great spirit." But who hasn't. We all have bad days!
If I NRSA on your flights or share a hotel van with you in the next few days,weeks, months as I am sure I will, please share your excitement with me.
I truly hope I find some peace in my heart and soul soon, because I will soon need therapy and may not have the insurance to cover it!
Thanks for reading!

It sounds to me like Southwest Execs are going to have to do some major damage control to win over the Denver market, after several of their "finest" gave us a taste of the WN culture through these blog posts. Nothing like insulting a city and their pride and joy hometown airline to give Denver residents, potential future passengers, and potential employees "warm fuzzies" about your company. I was extremely disgusted that WN employees could have such a chip on their shoulder, and actually feel good about themselves and their product after the way they presented their true colors and feelings in regard to this potential acquisition.

I do have to say, kudos to "Dedicated SWA employee in SAT" on your post. Thank god someone represented Southwest as intelligent, compassionate, and warm hearted. Their comments and ideas really struck a cord with me, and maybe even renewed a little of my faith in WN.

Frontier is a unique piece of Denver and its history, representing the culture, people, and the warm spirit of our city. The colorful animals on the tails say it all; it is truly "A Whole Different Animal." It is a company that taught the public to set their expectations high when choosing their carrier of choice, and not to settle for the other discounters that have nothing more to offer than a "cheap seat." I feel that Southwest has some extremely large shoes to fill in the Denver market, and they've got their work cut out for them if they think they can just swoop in and win the hearts of Frontier's loyal passengers. If they think they can accomplish this by adding insult to injury, they'd better think again.

Steve C.

Thank you, "Dedicated F9 Employee-IT" and "OPNLguy" for you compliments on my posting.

It is very good to see that those core values, and beliefs we share, truly are within each of us.

All of our customers depend and expect it of all of us. (as they should)

Thank you, "L Moody" That was a very positive outlook on possibilities, as well as inspirational for all of those who are involved in this exciting possibility.

I have read the blogs and comments on all the F9/WN buyout and as a 12 year F9 employee I must say that the few that are bashing on both sides need to remain quite. There is not much in our control right now and the only thing we can do is sit and wait.

If WN wins then we as F9 employees have a choice to make which is apply for a WN position or not. I personally do not want to start over but if that is what I have to do and that is what I decide to do then I give my 100% to my new employer. I know from talking to some of the F9 workforce it is not only that we may lose our jobs it is also the fear of starting all over again. We have built this airline from the ground up as front line employees and it is tough seeing something you care for so much possibly disappearing.

It is not the best of times for us right now and the bashing just makes it worse. So to both side I say please remain positive and lets all see what happens. By no means is this final yet and until it is, everyone needs to remain calm.

To my fellow F9 Employees please refrain from bashing. 2 wrongs don't make a right. Let the very very few WN employees bash all they want but we are better than that! (Please WN employees don't take that the wrong way it is to the ones that posted on this blog bashing F9 and having a "I am better than you attitude")

Paula,

I listened to the webcast but the only thing about F9 employee seniority that was mentioned was the pilots group. Could you please let the othe F9 employee groups know what if any seniority is going to be recognized.

Thanks

12 Year F9 Emp.

To the retired Southwest employee that stated they would have to break out a chisel and hammer to break F9's bad customer service habits, i'll have you know that F9 is highly regarded for its customer service in Den as well as other stations. So before you bash F9 get your facts straight. So stop sipping on the WN kool-aid.

This is for Tina Lopez. I think it's great that you were able to retire from working at Southwest. At least for Southwest sake they were able to get rid of a mean spirited arrogant employee. Iam glad I never got the chance to work with you, or in a situation to where I had to depend on you taking care of me or my family. But I do feel sorry for the people that had to deal with you. Southwest must have felt sorry for you, and they just decided to gave you a job. Or you just lied about how much you love taking care of people. I will say for one thing is that I know you would never pass as a Frontier employee. Because they actually care about the people, hell even the traveling dog down below in the cargo hold. May be somebody needs to take a chisel and a hammer to you, and not stop untill you are changed from a mean spirited you know what, to a loving caring person. I feel sorry for the one who does this, because it will be a full time job. Hey you know what some vo-tech schools offer classes on how to be polite to others, apparently you were never taght any respect for others, or maybe your parents just gave up. Sorry for being rude but you asked for it.

I will just come out and say it. Can we all just stop with the bashing of the airlines, this is actually showing how immature both airlines are. We don't even know whats going to happen.
I love F9, I worked for them for over three years. And if SWA wins then I hope that SWA will give me anterview, and decides to hire me. Because if they do here is what they will get. A employee that show up for work ontime, someone who will work so much overtime that I could retire in a year. Don't beleive me then just ask th people I work with, shoot even the post office wants to deliver the mail to the station I work at. I will allways luv F9 but I will give SWA the same dedication that I gave to Frontier and thats take care of our customers and each other. The F9 employees will be the new kid in high school, but we will adapt because thats our nature. Sure it will be awkward at first but in time it will be ok. Life is about change and no guarantee of any thing. SWA you are a good company like Frontier is I just I hope I get the chance to be part of your crew. Hang in their F9 employees, it allways works out in the long run.

You guys have way to much time on your hands. It is all a bunch of hot air until ink is on paper and the deal is done. Should the WN bid not be accepted how much time have you wasted? Go grab your children and read them a book, go talk to your grandparents. go water your lawn!

I am not going to lie and say I am comfortable with all of this, but whatever happens I just hope that everyone is taken into consideration where jobs are concerned! Many of us, like many WN employees also have mortgages and families to take care of and it's the uncertainty right now that is upsetting everyone! As for those fellow employees of mine who are "bashing" they are reaccting poorly in the uncertainty and it should be taken with a grain of salt!!! I am scared to death also but there are more proper ways to face it than that! So for those people I apologize! This will be a much smoother process if we all just get along! Whatever happens will happen and there is nothing any of us can do about it, F9 employees or WN employees! Let's just make it as smooth as possible! I LOVE F9-and would hate to see the brand go away! Thank you!

SIMPLE ASK THE EXMORRIS AIR EMP., FROM WHAT I RECALL ALL WHOM WANTED TO WORK FOR SWA, ALL HAD INTERVIEWS AND FOLDED INTO THE WORK FORCE WITH VERY FEW CASES OF NOT ABLE TO BE HIRED.

F9 employees,
I know what it is like to have a uncertainty of having a job. But if the bid goes thru and SW wins then we would love to have the F9 team over into a great airline. All the negative remarks about Frontier, we are not sure of and certainly know that it gave it all to stay afloat. F9 employees don't let anyone steal your joy and pride of your airline and force you into a negative slump like I have been reading on this blog. I am a hard working employee of WN and also a station trainer and never heard of SW til I started to work for them and found out that this was the best job that I have worked so far. For the F9 ramp guy, continue to work hard and if the move takes place, we would definitely love to have you on with us. But people remember here at SW we work with positive and outrageous attitude employees, if you feel that you can not up and change and work for a airline that would continue a future for you and your family, then move to something suitable for you. A buyout is going to happen, but we want you to feel welcome to WN if this is your choice. and one more thing that I read about the Training, F9 employees it not that hard, but serious and any one of you can make it.

Take care F9 employees and looking forward to working with those of you who will welcome a transition.

Hi Paula,

I have a couple of questions concerning the Flight Operations side of this whole deal. I know the concern has been how an acquisition will affect Pilots, but there is a whole group of folks at HQ here in Denver who are wondering as well.

I've listened to the conference call recording, and according to plan WN would phase out F9's Airbus fleet over a period of 2 years going strictly Boeing of course. That being said, the dispatchers over here have to be certified in a new aircraft type once the Boeings start arriving.

1. How will WN do this transition? Will they send trainers to DEN to get the dispatchers checked out on the new planes?

2. The recording said that if/when the deal is closed they will obviously need employees to run the operation in DEN. What will happen at the end of 2 years? Will WN use the F9 Flight Ops team to run it during this period, then at the end say "Thank you very much, we've got it from here..", and then transfer the operation to the dispatchers in Dallas? As you well know, the Flight Operations for airlines are at the HQ, so will everyone lose their job after 2 years, or will we be offered an opportunity with the caveat being moving to Dallas?

Thanks.

This transaction between the Southwest and Frontier is unlike the deal between ATA and Southwest. ATA remained an independent company with its own staff and debt obligations. They downsized as a result. Southwest picked up some of their staff. This is a complete buyout. Hence, Southwest assumes responsibility for the entire airline along with much of its fleet and the staff pending antitrust review. Staff Pay will fall under union guidelines in most instances. Nobody, not even management, knows for sure if they will have to furlough staff other than ADMINISTRATION but if that happens, you won't be fired by yourself. It is, however, very unlikely when there is attrition and an ability to transfer to another city. So relax, let them do business, support economic recovery, get ready for some new training and non-rev more efficiently to new cities

And note that American had an intention to cut capacity when they bought TWA. Delta has to cut when Cincy and Detroit are down the street from each other. US Airways cut before they merged and lacked the ability to do much of it afterward. United would cut but nobody wants to merge with them. Southwest, Airtan and Jetblue, on the other hand, want to grow. Southwest may grow significantly and with the potential to dominate a key market that will keep jobs in Denver for a very long time. So chill it out, OK!

Bottom line is the employees of Frontier are BOTTOM OF THE LIST in terms of priority for Southwest management. No matter what they may say, the only thing they are motivated by is keeping their shareholders happy. What is the quickest way for a company to boost their stock price??? LAYOFFS!! I love both Frontier and Southwest --- although Frontier's customer service was much better --- but unfortunately that doesn't matter when greed gets in the way. So thanks F9 employees. Good luck to you when you begin to feel Southwest's "Luv" and they cut you free.

"What is the quickest way for a company to boost their stock price??? LAYOFFS!! ...doesn't matter when greed gets in the way. "— Anonymous — Wed, 08/12/2009 - 14:50

In 38 years, Southwest has never had an involuntary layoff. I am glad you love Frontier and Southwest. Your comments about layoffs, greed and Frontier's People being at the "BOTTOM OF THE LIST" are misguided. The People of Frontier are deeply concerned and should not be worried unnecessarily during this difficult time.

The more the everyone learns about the Leadership of Southwest Airlines, the more comfortable they will feel. Southwest Airlines and their Leadership are studied as examples of excellence in many, many college business departments because their reputation is centered around putting its People first. I know this is true because Southwest has been putting me and my family first for many years.

I hope to meet my new friends from Frontier soon.

Love to see Southwest AIrlines go into Alaska. Check out the Anchorage Daily News site to see all the support with the notion of SWA flying into Alaska - WOW!!! The SWA way fits the Alaska way, there is no real competition and ALaskans are just sick of AA controlling the market - opps, did I say Alaska Airlines, should be Seattle Airlines....

(KERA) - Southwest Airlines CEO Gary Kelly says one issue could break the deal Southwest has proposed for bankrupt Frontier Airlines, of Denver. A winning bidder could be announced this week. KERA's Bill Zeeble has more:

Assuming Southwest's hundred-70 million dollar takeover bid for Frontier beats competitor Republic, Kelly says he'll stop the deal cold if Southwest and Frontier employees are in conflict.

Kelly: I won't go forward unless we have an agreement with their labor. And you see examples around the country where airlines have acquired other airlines and then left it up to unions over years to fight it out over a period of years. We're not going to do that.

When Fort Worth's American Airlines bought TWA, union groups from both carriers remained in conflict for a long time.

Kelly says Southwest employees and the corporate culture are too important to upend. He says he respects Frontier's workers but says if they end up working for Southwest, their pay would rise significantly.

Based on the leaked SW pilots union email this morning, we now see that WN did intend to staple the F9 pilots to the bottom of the list. Doesn't this suggest exactly how WN intends to treat all F9 employees?

If Southwest wins, I would say it is pretty much a given that the maintenance areas will be desolved and there will not be many if any job offers to those areas. I would also figure as the Airbus's leave the fleet the mechanics would be let go. I have not heard rumor or truth that SWA is planning on keeping any of F9's maintenance personnel. It would also make sence that they would not need F9's reservations, planning or office personnel do to SWA having an established group that is already imbedded into their system. I truley believe that the number of F9 employees that will be retained, I am sorry to say, will be minimal.

I am currently a SWA employee and luv my company very much. I also would like to say that I respect the F9 employees and applaud them on their effort to save the company. Many of us here at SWA would welcome F9 employees with open arms.
As most of you know, SWA is heavly unionized and we will not give up our seniority without a battle. Most of us, as least those who I've spoken with, are OK with giving F9 employees the higher pay. It would be the right thing to give the F9 employees a pay base on their years of service with F9, we are ok with that. However, when I comes to bidding for schedules and days off, we would like the seniority status to be the date of hire with Southwest, not F9.
Most of think this would be a good comprise, higher pay, but bottom of the line seniority for bidding purposes.

Lots of rumors circulating today. While the bankruptcy auction process is confidential, I can confirm that SWA is still a participant in the auction process, which continues through Aug. 17, if needed.

Hi Paula,

Were you able to look into the questions I posed on 8/12 at 12:47 PM?

Thanks

Dear “Anonymous — Wed, 08/12/2009 - 12:47” and "Thu, 08/13/2009 - 13:38"

I’m sorry I didn’t respond sooner. It seems that every time I sit down to draft a response I get pulled in another direction. Thank you for your patience.

As a non-pilot myself, I understand that there are many other workgroups that have questions about what a final agreement might look like. Folks from both companies are in NYC right now working through the process, so we just don’t know yet. And, we’ve been told that, if needed, that process could continue through Aug. 17. If Southwest is awarded the bid, there will be many issues to address and questions to answer. I have added yours to my list of “things my peeps want to know,” and I will try to respond as soon as that information materializes.

Paua,

I understand and appreciate this busy time for you! I just hope that all involved in the process are considering all groups and not just the pilots, which sadly seems to be the norm in the airline business. My understanding right now is that WN has told the Teamsters that represent the mechanics were told yesterday only a handful would be brought over out of 450 with no seniority at all. Wondering what will happen to the dispatchers since they are represented as well.

I'll look forward to any info you can provide.

Hello,

Since SWA lost the bidding process for Frontier, do you think there is a chance that they will still try to purchase Lynx, as a separate acquisition? Is that a possibility? I heard that many Lynx employees were excited for the opportunity to work for SWA.

Thanks!

I think blogs are funny stuff.

Ding!...you are now free to prey on another airline

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